“How to get a job in marketing with no experience?” is the most common question I hear.
Landing a marketing job without prior experience can be challenging, but it’s not impossible. The key is to showcase your willingness to learn, your ability to adapt, and your passion for the industry.
One of the best ways to start is by learning about ad platforms and taking free certifications. Google and Facebook offer free online courses and certifications that are widely recognized in the industry. Employers want to know that you are familiar with these platforms and are able to use them effectively.
Another way to build up your experience is by creating side projects. Choose something you’re interested in and build a website, start a blog or social media account, or even start a Youtube channel. This will help you learn how to build an audience and create content that resonates with them. Employers want to see that you are able to create engaging content and that you have an understanding of how to reach and connect with your target audience.
One of the best ways to get your foot in the door and accelerate your experience is to join an agency. You’ll get a lot of exposure to various businesses, marketing strategies, and tools. The experience there will give you a lot of transferrable skills and knowledge in a shortest amount of time.